Brian Horn
In our last blog, we discussed the benefits of the new Google Social Search function, that integrates your Google+ posts into search results. Today, we'll focus on how to hit the basics of how to optimize your Google+ Page for SEO. The Google+ Page, Google's social media business page and answer to the Facebook Fan Page, was recently released by Google. Google+ is very similar to Facebook … [Read more...]
Why should you bother with learning about search engine optimization? The fact is that search engine optimization is an inexpensive way of effectively advertising your business, as you don't need to hire a professional if you have the right advice. Your small business will benefit from as much exposure as you can possibly give it, so be sure to follow these simple steps to get more business from … [Read more...]
What is Google Social Search? The Google social search update, known as ‘Search Plus Your World,’ blends Google+ pages that have been made public in with regular search results on Google. Google released it’s new Social Search program in hopes of making it easier for people to find not only information on public webpages, but also content they and their friends have posted and … [Read more...]
The answer to this question is 'yes', Facebook 'Likes' do have some affect on SEO. Both Google and Bing have admitted that they use ‘social signals', such as Facebook 'Likes', to help rank search results. In fact, if you have a popular Facebook Fan page with a great deal of fans, it will certainly rank higher in the search engines than a Facebook Fan page with very few fans. Additionally … [Read more...]
We're going to talk about the inner game of building your business. I believe that the inner game is simply all-important. "The inner game" is a new term for a classic idea explained many different times, many different ways by virtually every success educator, and even philosophers. In the book Think and Grow Rich, Napoleon Hill reveals the secret using the words, "thoughts are things." Dennis … [Read more...]
Every week, a representative from Black Box Social Media, LLC, will be sharing with readers and fans of Brian Horn how to use social media in order to improve SEO for their website. No question that Brian is one of the leaders in the world of SEO, and our company has certainly benefited from his trainings. We look forward to bringing you news about how social media can boost your websites SEO … [Read more...]
SEO copywriting or Search Engine Copywriting is something that not many people are aware of. Search engine optimization is a popular term, however, the emphasis that should be placed on the writing it requires to succeed is often overlooked or under emphasized. Yet still, this SEO copy-writing proves to be a central component employed by Internet marketeers around the globe to increase their … [Read more...]
Social media optimization is defined by the distribution of social objects and their ability to rise towards the top of any related search query, exactly where and when it's performed. In the centre of any effective social media optimization plan are social objects. Social objects represent the content we create in social media that consists of blogs, post at the same time as pictures. The aim of … [Read more...]
Most small business owners are fully aware of the need to have a strong web presence, and to engage with their customers online. The details, however, are where it gets fuzzy. If you’re confused about social media campaigns, and the thought of handling a PPC campaign fills you with dread, then read on for some insight into the world of online marketing. Reaching the right audience The most … [Read more...]
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